My experience with Taxi.com

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Paulski

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« on: November 19, 2014, 08:53:31 PM »
Hi - thought I would share my thoughts on Taxi for anyone interested. First some facts:

- I joined about 8 months ago - cost me about $300 for a year
- I've bid about 8 of my songs on 12 "opportunities" (that cost $5 times 12 = $60)
- every song I bid was "returned" by a Taxi reviewer, so not forwarded on to the person requesting songs
- reasons for rejection varied but mostly said "not what they are looking for"

So, I sent them an email, basically asking "if you don't forward my stuff, what good are you to me?" Their head reviewer responded by basically repeating the line "your songs are not what those clients are looking for".

OK, so I get it. My songs are not what they are looking for. So I took his advice and listened to the reference songs in each of the opportunities. And he was right: My songs sounded nothing like those reference songs. TBH I was going by what I thought matched the genre they were looking for, thinking I knew what a genre sounded like - my bad. The other problem is that I didn't like any of the reference songs - not my cup of tea I guess you could say.

Oh, and one other thing I asked him - did Taxi offer a service where their reviewers would match up my material to opportunities. I said I would be happy to pay for such a service. His answer: no - we don't offer that.

Now I think I know how to "succeed" with Taxi. I can listen to a reference song and write and record an almost identical sounding song (if I can stomach doing it) and probably get it forwarded. If it does get forwarded I read that they have a less than 7% success ratio with their clients - so I would have to write and record about 100 songs in a style I didn't like to get one successful placement. Um, let me think about it, naah - I'd rather you put a bullet in my head - it would end up feeling better in the end.

So I'm not saying Taxi is bad - just saying be prepared to pay the price (not just in dollars) if you are considering joining. And, oh yeah, you probably guessed this already, it's not for me.

Paul

tone

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« Reply #1 on: November 19, 2014, 08:56:58 PM »
I agree with you Paul, and that's why I'll never join Taxi or a service like it. If you're going to get your work out there, the only reliable method is to find a publisher. Someone who will act as an advocate for your work, and take a cut every time it gets used.

Either that, or if you're a damn good sales person with loads of contact, cut out the middle man and do it yourself.
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Boydie

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« Reply #2 on: November 19, 2014, 10:26:56 PM »
I am surprised you didn't realise this before signing up for TAXI

They are pitching for very "current" opportunities - which basically translates as "formulaic pop"

It is NOT easy to simply churn out this and I would argue that it is as difficult to write as a "heart felt arty ballad"

When I feel I have a body of work that would stand up to commercial standards (ie something I would consider a "guaranteed hit) I may give TAXI a go at some point in the future

I don't think I have written one yet (let alone having a collection of them) and in all my years reviewing songs on the forum I would say that I have heard less than 3 songs that I would say have a chance of getting picked up via a process like TAXI

That is not to say I have not heard fantastic songs - but not so many songs I would say are in the "oh my god - that is going to sell a million" - that is the standard songs need to be at before even considering pitching to "the big boys" to make ££££££

The bottom line is that the labels are looking for the next "guaranteed hit". This means staying true to what is currently selling. If you don't like the music in the current charts (or don't want to write that type of music)  then you are wasting your time (and money) with TAXI and pitching to the "big boys"


I completely agree with TONE though, just because the TAXI experience wasn't right for you or your songs, that doesn't mean there isn't a more niche/specialist publisher / artist waiting to snap up your songs
To check out my music please visit:

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S.T.C

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« Reply #3 on: November 19, 2014, 11:24:37 PM »
I was looking at this site the other day, i also have a mini Broadjam membership that i need to upgrade , if i want to pitch songs....Tunecore is another one in connection with publishing..........er , then i googled , 'are they any good' and then you read all the negative experiences...Tunecore for example, if you pay for their publishing....have the right ,and do change their policy that they agree with you, and in their favour,,even what you have on FB!....
The truth is these organizations are there to exploit the many songwriters and artists who are looking for exposure and success,,,,obviously they do deliver for some..but as Boydie says..it better be HOT,well recorded and very contemporary to what's out there..


S.T.C

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« Reply #4 on: November 20, 2014, 10:50:07 AM »
Ok got this EM lastnight...i enquired with the producer i've been using to do songs with...i have built up a good working relationship with him over the past year.......obviously he is a business guy as well,so probably going to say the 'right things'..but this was the reply if you want to read.



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AWritersParadise.com   03:26   Keep this message at the top of your inbox 
To: stephen .

No problem, Stephen... I’m here when you need new productions.
re: pitching
We work with and do proactive pitching to sound libraries, tv/film sources,
artists looking for material..and more.  We've had many placements over the
last year alone and we know we can easily placing songs directly in the hands of either major
publishers, tv producers,  tv/film licensing people, artists seeking material..
 
All work is non-exclusive, so you can continue to have
others pitch away for you..with no conflict with other publishers or
pitchers.  No reoccurring contract.. Like all of our services, it’s all
built to be super easy for the writer.
 
We don't just wait around for the perfect opportunity either.. we seek them
out and make it our goal to find leads that are perfectly matched for your
song.   Others just put your song on a compilation of 50 other songs and
throw it out there to everyone hoping it'll get heard, but we do selective
and direct pitching which has shown actual results and has worked
wonderfully for us.   We even pitch the instrumental versions as well to
double your odds.
 
Plus, no other company offers this perk:
If it's ever a song we produced, and the feedback is that they need something
tweaked in the mix to be perfect for their use, then provided we still have
your sessions on file, we tweak the song to their liking for free.
 
Pricing/ You save the longer you do it for ..and the more songs. (because it
naturally makes your odds of a bite that much stronger)
 
*tip* unless you’re in an extreme hurry, I wouldn't recommend the 25 day pitch,
even though it's absolutely  possible to get results in that short amount of time,
but this doesn't give much time for pitch cycle (find opps, submit, them listen, get feedback or
contract, etc.)
The 90 or especially 180 day are the best deal, most potential, and almost always the
best results.
 
Pitching rates for 1 song:
25 day pitch = $199
90 day pitch = $299
180 day pitch = $499
 
Pitching rates for 2-4 songs
25 day pitch = $175 per song
90 day pitch = $275 per song
180 day pitch = $475 per song
 
Pitching rates for 5+ songs
25 day pitch = $150 per song
90 day pitch = $250 per song
180 day pitch = $430 per song
 
You will be updated in real time when there are successful bites.
Also, at the end of each term, you’ll get a detailed summary of
where the song was pitched as well as the current status
of the pitches.
 
Anytime you’re ready to begin, just let me know what you’d like,
and we'll start working getting your tunes in the right hands. :)
 
Thanks, Stephen.
 
Stacy  - AWP

Boydie

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« Reply #5 on: November 20, 2014, 12:17:43 PM »
I think this highlights the difference / USP with TAXI

TAXI "pre-screen" songs before pitching - with the theory being they then only pitch the very best songs, which enhances TAXI's reputation as it prevents them wasting people's time by sending songs that don't stand a chance of getting picked up

As PAULSKI has discovered the downside of this approach is that it is very possible that none of your songs will ever get through the "screening" process and therefore never get pitched

You are then left with 2 choices...

1 - you wonder whether the "screeners" have prevented you landing a pitch as surely the publisher/artist/manager/A&R/label would have loved your fantastic track

2 - you accept that the songs you are writing are not strong enough for the opportunities you are pitching for so you either adapt/improve your writing or stop pitching via TAXI


There are then 3 other main options...

1 - You pay for another company to pitch for you (as in the example STC has kindly shared above)

This is not cheap but you are paying for their “contacts” and links with the “industry”

The downside is that if they are promising to pitch everything (and they should if you are paying hundereds of dollars) they will potentially be pitching some absolute dross

Would this harm their reputation and therefore your chances?
Would they take people’s money and then decide not to pitch terrible songs?

2 – You pay to get access to “lead sheets” / “tip sheets” that give you the opportunity to pitch directly to the artist / manager etc.

The downside is you will be pitching “unsolicited” so there is a very strong chance your song will not get listened to at all

3 – You go the traditional route of pitching to publishers first

This is a longer term strategy, and means doing some homework to find a suitable publisher, but in the long run I think it could be the most productive

A reputable publisher will NEVER ask for money “up front” – they will do their work for a share of future royalties. This means they believe in you - and your songs - and will work to push them to the right people – using their industry contacts

There are variations of the above but I would see these as the main routes into the larger (£$£$) pitching opportunities
To check out my music please visit:

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Twitter: https://twitter.com/BoydieMusic

Paulski

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« Reply #6 on: November 20, 2014, 01:16:59 PM »
I am surprised you didn't realise this before signing up for TAXI

They are pitching for very "current" opportunities - which basically translates as "formulaic pop"

It is NOT easy to simply churn out this and I would argue that it is as difficult to write as a "heart felt arty ballad"

When I feel I have a body of work that would stand up to commercial standards (ie something I would consider a "guaranteed hit) I may give TAXI a go at some point in the future

I don't think I have written one yet (let alone having a collection of them) and in all my years reviewing songs on the forum I would say that I have heard less than 3 songs that I would say have a chance of getting picked up via a process like TAXI

That is not to say I have not heard fantastic songs - but not so many songs I would say are in the "oh my god - that is going to sell a million" - that is the standard songs need to be at before even considering pitching to "the big boys" to make ££££££

The bottom line is that the labels are looking for the next "guaranteed hit". This means staying true to what is currently selling. If you don't like the music in the current charts (or don't want to write that type of music)  then you are wasting your time (and money) with TAXI and pitching to the "big boys"


I completely agree with TONE though, just because the TAXI experience wasn't right for you or your songs, that doesn't mean there isn't a more niche/specialist publisher / artist waiting to snap up your songs

Hi Boydie

You raise some good points here, but you have a few misconceptions on Taxi as well:

Quote
They are pitching for very "current" opportunities - which basically translates as "formulaic pop"
Yes. there is a pop category, but there are just as many opps for country, adult contemp, rock, you name it genre. And I agree after listening to the samples they are ALL formulaic in their respective genres. As far as "current" I have noticed some very generic opps keep resurfacing - to me it says the buyer just says "keep a look-out for me", or maybe just "yeah - send me this type of song and I might listen to it". As the subscriber gets no feedback on Taxi's success (whether they bid your song or not) there is no real way of telling how "solid" these opps are.

Quote
When I feel I have a body of work that would stand up to commercial standards (ie something I would consider a "guaranteed hit")
Trouble is, you might consider it a "guaranteed hit" but the Taxi reviewer might not - and either one of you could be right/wrong. Also, if you look at the testimonials for Taxi, they can take credit for placing very few "hit" songs. I think they do better at TV/movie sync placements but that's just a guess based on what I've read.

Anyway, thanks for the comments - all good discussions.

Paul

Paulski

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« Reply #7 on: November 20, 2014, 01:23:09 PM »
Ok got this EM lastnight...i enquired with the producer i've been using to do songs with...i have built up a good working relationship with him over the past year.......obviously he is a business guy as well,so probably going to say the 'right things'..but this was the reply if you want to read.



Black Friday - All Month Long @ AWritersParadise!
Actions 
AWritersParadise.com   03:26   Keep this message at the top of your inbox 
To: stephen .

No problem, Stephen... I’m here when you need new productions.
re: pitching
We work with and do proactive pitching to sound libraries, tv/film sources,
artists looking for material..and more.  We've had many placements over the
last year alone and we know we can easily placing songs directly in the hands of either major
publishers, tv producers,  tv/film licensing people, artists seeking material..
 
All work is non-exclusive, so you can continue to have
others pitch away for you..with no conflict with other publishers or
pitchers.  No reoccurring contract.. Like all of our services, it’s all
built to be super easy for the writer.
 
We don't just wait around for the perfect opportunity either.. we seek them
out and make it our goal to find leads that are perfectly matched for your
song.   Others just put your song on a compilation of 50 other songs and
throw it out there to everyone hoping it'll get heard, but we do selective
and direct pitching which has shown actual results and has worked
wonderfully for us.   We even pitch the instrumental versions as well to
double your odds.
 
Plus, no other company offers this perk:
If it's ever a song we produced, and the feedback is that they need something
tweaked in the mix to be perfect for their use, then provided we still have
your sessions on file, we tweak the song to their liking for free.
 
Pricing/ You save the longer you do it for ..and the more songs. (because it
naturally makes your odds of a bite that much stronger)
 
*tip* unless you’re in an extreme hurry, I wouldn't recommend the 25 day pitch,
even though it's absolutely  possible to get results in that short amount of time,
but this doesn't give much time for pitch cycle (find opps, submit, them listen, get feedback or
contract, etc.)
The 90 or especially 180 day are the best deal, most potential, and almost always the
best results.
 
Pitching rates for 1 song:
25 day pitch = $199
90 day pitch = $299
180 day pitch = $499
 
Pitching rates for 2-4 songs
25 day pitch = $175 per song
90 day pitch = $275 per song
180 day pitch = $475 per song
 
Pitching rates for 5+ songs
25 day pitch = $150 per song
90 day pitch = $250 per song
180 day pitch = $430 per song
 
You will be updated in real time when there are successful bites.
Also, at the end of each term, you’ll get a detailed summary of
where the song was pitched as well as the current status
of the pitches.
 
Anytime you’re ready to begin, just let me know what you’d like,
and we'll start working getting your tunes in the right hands. :)
 
Thanks, Stephen.
 
Stacy  - AWP

Hi STC - yeah that is a very interesting eMail - and is basically the service I asked if Taxi provided. I guess if one had tons of money lying around that would be worth a try. I wonder if they can provide success stories to back their claims?
Thanks for sharing this.
Paul

Boydie

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« Reply #8 on: November 20, 2014, 03:14:05 PM »

I don't think I have any misconceptions about TAXI - and I neither pro or anti

It does serve a purpose for those unwilling to take the "whole hog" leap and move to Nashville, LA etc. to tout their own songs (and obviously pay for the service)

Quote
Trouble is, you might consider it a "guaranteed hit" but the Taxi reviewer might not - and either one of you could be right/wrong. Also, if you look at the testimonials for Taxi, they can take credit for placing very few "hit" songs. I think they do better at TV/movie sync placements but that's just a guess based on what I've read.


And that is the crux of it really

First of all there are VERY few "guaranteed hit songs" around, which is why there is so much dross released - this can work in favour of the unknown songwriter as the industry is actually crying out for hits so if someone does write one it can "get through" but it has to be beyond good (and that is "good" in a commercial writing sense - not necessarily what many people would class as a good/classic song!)

It is also a VERY closed shop to place "hit" songs as the top writers already have first dibs (and obviously some artists write themselves!)


Whilst I agree that there could be a difference of opinion of what could be a "hit song" (and tastes differ) I do believe they are obvious when you hear one, regardless of whether you like it or not

If I was an A&R person listening to Gangnam Style, Call Me Maybe, All About The Bass, Pompeii etc. I would have known these were going to be huge from a first listen

It is tracks like this (both writing and production) that need to be submitted to step through the gates and get a toe in the door


Quote
QuoteThey are pitching for very "current" opportunities - which basically translates as "formulaic pop"

Yes. there is a pop category, but there are just as many opps for country, adult contemp, rock, you name it genre. And I agree after listening to the samples they are ALL formulaic in their respective genres. As far as "current" I have noticed some very generic opps keep resurfacing - to me it says the buyer just says "keep a look-out for me", or maybe just "yeah - send me this type of song and I might listen to it". As the subscriber gets no feedback on Taxi's success (whether they bid your song or not) there is no real way of telling how "solid" these opps are.


IMHO the genres don't really matter - I still firmly believe that they are looking for "formulaic pop" - whether it be rock, a/c, country etc. you need to be writing to tight structures, well trodden (cliche?) themes, stock phrases, nonsence word hooks (na nas and oohs)

Anything "too different"/creative is likely to simply be ignored as the decision makers are "business men" and only care about making $$$ and don't care about "creativity"

They think what will sell tomorrow is what sold well yesterday so the classic mantra is: "be different, but not too different"

I do agree that this does not really benefit "music" or reward creative songwriters but that is the world of commercial pitching

There are other opportunities though so don't be put off pitching - it is just about finding the right opportunities
To check out my music please visit:

http://soundcloud.com/boydiemusic

Twitter: https://twitter.com/BoydieMusic

digger72

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« Reply #9 on: November 20, 2014, 03:19:38 PM »
All i can say is thank god for places like the Forum then. If "they" just want to keep pumping out the same old rubbish, song after song, then i'd rather keep my money in my pocket and listen to interesting songs by everyday folk. Okay, they might not have the life polished out of them, be autotuned to plasticity, or follow the latest Youtube overnight trend, but at least there is still an element of honesty in them.
One thing is for sure, there's always someone out there selling dreams for crazy prices. In fact, if anyone wants me to send their song to Richard Branson, send me £100. If you want me to try twice send me £180. No guarantees. But keep sending me your songs and money.

S.T.C

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« Reply #10 on: November 20, 2014, 03:46:47 PM »
''The downside is that if they are promising to pitch everything (and they should if you are paying hundreds of dollars) they will potentially be pitching some absolute dross

Would this harm their reputation and therefore your chances?
Would they take people’s money and then decide not to pitch terrible songs?''

Boydie i doubt they would pitch anything to anyone of any value that they knew would reflect badly on themselves and potentially ruin a good contact....whether they would take some ones money and then do nothing with it is another question.......as to my situ,if i did choose to use them at some stage at least they are the ones who produced the songs they would be pitching ...so their rep is on the line.

I was reading a blog the other day ,and the guy said,you get an A&R man, he has two great songs, one from a known songwriter with hits and the other is an unknown from Minnesota.....

he wants to pitch to an artist he knows...does he offer the song from the know songwriter,that they know or the unknown and raise some eyebrows.....risking, his rep,maybe this guys losing his edge!  so the unknowns gets passed on....the obvious point being, good industry people will not forward 'dross'  :) , or take big risks with their contacts.


@Paulski ....i'm sure they can.. http://www.awritersparadise.com/clients.html .....

Yes if we all had a lot of money,it would be great,but we don't..i had a war chest which is nearly gone now......i've taken the plunge and the risk!....but it's difficult to get anywhere with out cost.

Like i said i read up-on Taxi..and the others,and decided against them....with Stacy, yes per song it's not cheap.....but he does have a studio in Nashville,as been in bands of well known artists..worked for Sony,been producing for years......he's got to be fairly well known.....so probably a better bet...with Nashville type music?

Boydie

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« Reply #11 on: November 20, 2014, 04:43:34 PM »
I am not knocking Stacy at all, and the quality/cost of the stuff you have had done is top notch

I am sure they wouldn't pitch a badly produced/recorded song - and would offer to re-work it  ;)

But I would be interested to know if they would pitch a "badly written" song? - ie would they "screen them" like TAXI


I agree about the industry being hard to break through against the established writers - who also have studios, session singers, collaborators, session musicians "on tap"; not to mention the contacts!
To check out my music please visit:

http://soundcloud.com/boydiemusic

Twitter: https://twitter.com/BoydieMusic

S.T.C

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« Reply #12 on: November 20, 2014, 05:30:38 PM »
I am not knocking Stacy at all, and the quality/cost of the stuff you have had done is top notch

I am sure they wouldn't pitch a badly produced/recorded song - and would offer to re-work it  ;)

But I would be interested to know if they would pitch a "badly written" song? - ie would they "screen them" like TAXI


I agree about the industry being hard to break through against the established writers - who also have studios, session singers, collaborators, session musicians "on tap"; not to mention the contacts!

Simple answer is i don't know , except to reiterate what i've said,,,which is basically i think it's suicide for any professional to pitch stuff that's below par....it reflects badly on them,wastes the valuable time of publishers,supervisors and labels.....BUT if they would happily take your money is another thing..maybe, their in a business.........i will say also.that when i correspond with him on my productions...he seems honest and upfront, and advices me on what might need a tweak or two  .......he is also a musician and fellow songwriter....i think he cares ;)

Alan Starkie

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« Reply #13 on: November 20, 2014, 05:33:59 PM »
I had about 20 songs with 'A Song Paradise' (the dedicated company they were setting up to just handle licensing to artists) but the web provider lost the entire web design and had no backup so the whole site went down the pan.

That's why it's only a small one page effort on 'A Writers Paradise'.

It looked really good too. I got one license from it.

They never bothered resetting it up though so I left.

Whether it was money or another reason, I don't know but it makes me think 'how serious are they?'

Nice people. They should set the new site up again. It was a pro job.

DevyE

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« Reply #14 on: November 20, 2014, 08:00:26 PM »
I have nothing of real value to add to this conversation at the moment but it does make very interesting reading. So I would like to say thanks to Paul for taking the plunge and letting us all know of his experience and it doesn't come across as a good advert for TAXI.

But after watching a BBC programme of Bob Harris in Nashville last week (uk only probably) I don't know why we all don't move there, just turn up, play a couple of songs to someone (not sure who but if they drive a 50's Cadillac that's a good start), decide if you want to be authentic or mainstream (east side of town to be authentic), walk into a famous persons house, play a couple of songs, jam along with them and all your dreams will be answered....sorted!!!

Now back to reality!!!  ;D ;D