cool this, just at the very moment i discovered maximizers and loudenizers (software)
but if we ALL would stop using that, i won't try it either
Ergo the problem.
Because some engineers push mixes louder and louder, those that don't get left behind. With seemingly "quiter" mixes and concerned clients.
Equally, it would be better if EVERYONE had decent headphones and speakers. Then when we master material, we wouldn't have to compromise to make it sound half decent on apple earbuds and the like.
But neither of those things are going to happen
Which is why I keep learning how to maximise volume WITHOUT sacrificing quality. As much as is viable. My rule of thumb: If I like the master more than the desk mix, I have done well. If not, the master is just louder: not better. Restart!